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Shops in underwear, foundations similar equipment


Underwear are clothes worn under other clothes, often next to the skin. They keep outer clothes from being made dirty by sweat. They also shape the body and provide support for parts of it, and in cold weather help the wearer to keep warm. Underwear can be used to protect the wearer’s modesty, as well as to make them look sexy. Special types of underwear have religious importance. Some items of clothing are made to be worn as underwear, while others such as T-shirts and certain types of shorts can be used both as underwear and as outer clothing. If made of suitable fabric, some types of underwear can serve as nightwear or swimsuits.

Items of underwear commonly worn by women today include brassieres (bras) and panties (also known as knickers), while men wear briefs, boxer shorts or boxer briefs. Items worn by both women and men include T-shirts, sleeveless shirts, bikini underwear, thongs and G-strings. In countries where the weather is cold, long underwear can be worn to keep warm

Women’s panties or knickers

The invention of edible underwear by David Sanderson and Lee Brady originated in a 1975 late night conversation among friends sophomorically discussing colloquialisms in the English language, specifically a high school jock phrase “eat my shorts!” The inventors started the company Cosmorotics, Inc. to manufacture and market edible underwear under the name “candypants, the original 100% edible underwear.” At first the U.S. Patent and Trademark Office denied their request for a patent on the basis that the idea of candy and pants were mutually exclusive ideas, but later granted their requests and within weeks hundreds of thousands of pairs were manufactured and distributed out of their food manufacturing plant in Chicago, Il. The marketing of “candypants” crossed over into a number of different markets, from lingerie and clothing shops and major department stores to motorcycle shops, candy stores and chic emporiums. Its naughty innocence captivated the country at a time when color television, home movies and the sexual revolution were all beginning to reach the American middle class. The press found it an outrageous delight and news coverage pushed edible underwear into the national and world-wide limelight.

Original Edible Underwear

Along with the mainstream business came the inquiries from a brand new market: adult bookstores selling sexually oriented books and magazines, film and novelties. The sexual revolution continued to grow and prosper. In two separate U.S.Supreme Court battles for First Amendment rights, edible underwear, as “Candypants”, was at the forefront, used as “Exhibit A” by the defense for Screw (magazine) in their fight to stay on the newsstands despite their content and then again by the prosecution as “Exhibit A” to attempt to shut down the late night cable access TV show “Midnight Blue” in New York City. At the same time author Jerzy Kosinski in his novel “Pinball” referred to it as the “essence of American freedom’ on the “Late Night with David Letterman” show.

Years later edible underwear continues to shock and amuse and its place in American mythology remains intact. People Magazine listed it among the 434 names and events that define pop culture







From Wikipedia, the free encyclopedia : Shops in underwear, foundations similar equipment
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